John Bean
E-Mail: john.bean7391@gmail.com
Education
University of Missouri – Columbia, Mo., United States
August 2010-May 2015
Bachelor of Journalism, Business Minor
Marketing & Communications Experience
eBooks2go
Dec. 2015 – Present
- Building and launching email campaigns in InfusionSoft
- Writing copy for bookstore banner advertisements and new web pages
- Creating compelling content for eBooks2go’s blog and social media channels
- Providing marketing consultation for clients
- Developing a content strategy for eBooks2go’s 2017 promotional efforts
- Coordinating and overseeing brochure and catalog projects for trade shows
Zurich Insurance (Via Randstad)
May 2015 – October 2015
- Pitched and placed personnel announcements in various media outlets
- Wrote press releases and other pieces to help promote and and spread Zurich’s Master Message
- Created a half-year report to measure the effectiveness of the department’s communications strategy
- Developed and presented PowerPoint slides for the department’s Skill Share Summit presentation
Leukemia & Lymphoma Society
Jan. 2015 – April 2015
- Wrote and edited newsletters for the chapter, and Regatta and School & Youth campaigns
- Analyzed and recorded email analytics from ExactTarget
- Created slideshow presentations with Slidely
- Developed social media posts for chapter’s Facebook and Twitter accounts through Hootsuite
- Wrote recruitment blog posts for Team In Training and Light the Night campaigns
- Edited chapter web page with Web Content Manager
- Researched new social media and demographic trends
- Created a recruitment video for the chapter
Launch Digital Marketing
Jan. 2015 – March 2015
- Wrote blog posts, product pages, and company descriptions for various clients in the automotive industry
Journalism Experience
Treepple
Aug. 2014-Dec. 2014
- Edited video content with Final Cut Pro
- Created motion graphic templates in Apple Motion
- Assisted with content strategy development
Chicago News Media Group
July 2014 – Aug. 2014
- Wrote articles for the Chicago News weekly paper
- Wrote news briefs for the Chicago News website
- Edited articles for grammar and AP Style
- Posted content on the publication’s Facebook page
- Assisted with designing newspaper pages using InDesign
Missouri Business Alert
Oct. 2013-Dec. 2013
- Worked shifts through convergence editing course
- Curated articles for the website
- Assisted with video editing of “One on One” pieces
- Assisted with video editing of the “Weekly Wrap”
Newsy
Nov. 2012, Aug. 2013-Oct. 2013
- Worked shifts through convergence reporting and editing courses
- Edited videos with Final Cut Pro X
- Performed edits on the site’s admin page
- Assisted with gathering articles and b-roll, and with the writing process
The Urban Twist
May 2013-Aug. 2013
- Summer Blogging Internship
- Researched and wrote news articles daily on various topics
Skills
- Intermediate Proficiency with video editing in Final Cut Pro
- Intermediate Proficiency of WordPress
- Intermediate Proficiency of Microsoft Excel, PowerPoint, and Word
- Intermediate Proficiency with editing images in Adobe Photoshop Elements
- Intermediate Knowledge of AP Style
- Basic Knowledge of HTML/CSS
- Basic Knowledge of Hootsuite
- Basic Knowledge of ExactTarget and Infusionsoft
- Basic Knowledge of Salesforce
- Basic Knowledge of Vocus
- Basic Knowledge of Illustrator